Our Ingredients

We have specially selected easily digestible ingredients, that are naturally wholesome, to provide a nutritionally balanced, highly palatable diet.

We have added no artificial colourings, flavourings or preservatives and our full range is hypo-allergenic free from wheat gluten, soya and dairy products.

Lamb Meal:
Provides an excellent source of protein it is also rich in calcium.
Sourced from British Lamb it is produced from meat trimmings and clean parts of the carcass which has been cooked, dried and ground into a fine flour.
It does not contain blood, wool, hooves, head or the spinal cord.

Chicken Meal:
Provides an excellent source of protein. Our products contain only the highest quality and comprise of using the clean parts of the carcass which has been ground into a fine calcium rich flour.
It does not contain head, feathers or feet.

Salmon:
Provides an excellent source of protein and high in Omega 3 fatty acids.
Especially suitable for dogs that have sensitive skin and/or stomachs.

Brown Rice:
Considered to be the most superior form of rice. A highly digestible carbohydrate source that is gentle on the stomach.

Maize:
Another source of carbohydrate and used in combination with Brown Rice releases steady energy throughout the day.

Oats:
An energy packed wholesome cereal that has plenty of soluble fibre.

Chicken Fat:
Our foods contain pure chicken oil that has been purchased from a supplier to the human food industry.
An excellent source of energy and containing a high level of essential fatty acids which are beneficial for healthy skin and coat.

Beet Pulp:
A natural source of dietary fibre which may be beneficial to intestinal health.

Egg:
Egg yolk provides a good fat source whilst the whites provide a pure form of protein.
Is also a valuable source of vitamins and minerals.

Chicken Liver Digest:
A naturally preserved flavouring making Simpsons Premium extremely palatable.

Brewers Yeast:
An excellent source of amino acids and B complex vitamins.

Potato Protein:
Provides an excellent source of protein.

Salmon Oil:
Excellent source of energy and essential fatty acids. Also an excellent source of Omega 3 which may prevent or help to reduce the risk of developing coronary heart disease and high blood pressure.

Linseeds:
Excellent source of dietary fibre and rich in Omega 3 fatty acids.
Helps to promote a soft and glossy coat.

Yucca Extract:
Contains antioxidant properties.
Helps to reduce stool and body odour.

Glucosamine and Chondroitin:
Both have benefits to the skeletal system.
Help to lubricate and maintain joint health and can help for conditions such as hip dysplasia and arthritis.

MSM:
Has many benefits such as acting as a natural pain relief and anti inflammatory.
May also improve mental alertness and reduce stress.

Prebiotic FOS and Mos:
Help to promote the growth of friendly bacteria in the gut and reduce the build up of harmful bowel flora.

Cranberry Extract:
Helps to maintain urinary tract health and may help to reduce conditions such as cystitis and bladder stones.

Nucleotides:
May have particular benefit to the immune and digestive systems.
These allow for the optimum level of nutrients to be absorbed.
Also facilitates rapid cell replication.

All Simpsons Premium products are preserved using Tocopherols (Vitamin E).
None of our products contain artificial colourings, flavourings or preservatives.